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New Photos on our Tshirt Store

When breweries dabble in the world of blue steel...

Following on from the launch of our tshirt store, we thought we’d have a bit of fun larking around with a camera to get some great new product pics. 

Our tee partner, Teemill, does a great job of allowing us to make CGI mock-ups of our tshirts using stock photos of their models. However, we’re a brewery and most of their models look really young and we wanted some pictures with a grown-up in! So, we asked our friend Lee to help us out by wearing a few sample tees and cavorting about in his garden while Bethany (Mrs Beerblefish) pointed the camera at him.

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Simples, no? Well, it would have been much simpler had the whole affair not been so hilarious that the photographer couldn’t press the button for laughing.

First off, Lee is taller than the garden fence, so we had to take the majority of the pictures with everyone kneeling down to get the nice neutral background we wanted. Then it was blowing a gale, which led to some fantastic shots of hair flying everywhere. And finally, Lee might have spent too much time studying that famous book (that we’ve just made up) “Male knitwear modelling poses of the 1970s,” leading to some wonderful, but not entirely serious, pictures of him looking into the middle distance while pointing at something random.

Lee’s also a biker, so because we could, we got his bike out and took some shots with him on it. All of them had to be cropped because we hadn’t thought about the impact his socks might have on those of a delicate disposition.

In the end, we got some great new images to show off our lovely tees, plus a load of outtakes that make us smile every time we look at them, so we’re sharing a few with you here.

Many thanks to Lee for helping us out with this (and for making it so much fun)!